A blog about the East Bay real estate scene, particularly in Piedmont, CA, of interest to buyers, sellers, and residents alike.
Monday, July 16, 2012
How Am I Doing?
It's been a busy these last several months. Since last fall, I've sold nearly $21 million in East Bay real estate; nearly $11 million in Piedmont sales alone since January. Key factors to this success have been handcrafted marketing (not the usual ''there are lush gardens and an ubdated kitchen''), thoughtful negotiation, and persistence.
Persistence was particularly useful when one seller's original buyers contracted with a home inspector who made an significant and incorrect allegation that led the buyers to walk away. We successfully rebutted the allegation, secured a retraction, and created a detailed and easy-to-absorb cross- walk for the disclosure package. At the end of the day, two buyers stepped up to the plate, including the original buyers, who are now happy Piedmonters.
Pacific Union also did very well. We successfully represented more Piedmont sellers in the over-$1.5 million price band than any other firm, and above $2 million, represented twice as many buyers and sellers than the red team. I'm always surprised to hear that some long time Piedmonters assume that Pacific Union is not the top firm in town!
I'd love to work with you or your friends and colleagues--just email me at Kennedy@MaureenKennedy.Net.
This blog covers issues related to real estate and your home in Piedmont, California. We cover the local market, renovation ideas (particularly those of a green nature), some gardening material, local housing/taxation/development debates, what buyers and sellers want, and national trends.
Lots of good info and insight; no cattiness.
The blog includes my e-newsletter articles dating back to 2006, and blog posts while ActiveRain.Com was my blog platform. Feel free to subscribe to the blog here (go to the top of the page), or email me (Kennedy@MaureenKennedy.net) and I'll add you to my quarterly e-newsletter list. And don't forget to forward this link to your friends and colleagues thinking about moving to town, or ready to move on to the next stage of their lives. I always have time for your referrals!
I look forward to your comments, suggestions, and new information you think Piedmonters, and those thinking about moving to town, should know.
My job is to inform, listen, analyze, market, and above all close your transaction promptly and at a price with which you are comfortable. I grew up in the Washington, DC area and graduated from Mount Holyoke College and the Kennedy School of Government at Harvard University. After working on housing and tax issues in Virginia, Alaska, and in the halls of Congress, I managed the nation's single-family and multi-family rural housing loan programs and advised HUD Secretary Henry Cisneros on housing and urban policy as Deputy Assistant Secretary for Policy. I’m a licensed broker, serve on the Advisory Board of the Institute for Luxury Home Marketing (based in Dallas), and have earned designations from e-Pro, EcoBroker, the National Trust's architectural program, and the NAR’s At Home with Diversity program. I'm a member of the Council of Residential Specialists, and of course the National, California and Oakland Associations of Realtors.
No other agent or broker practicing in Piedmont has such a strong professional background.